UNIVERSAL ANNOUNCES NEW JURASSIC WORLD FALLEN KINGDOM LICENSE PARTNERS INCLUDING FUNKO AND MORE!

Universal Pictures announced new license partners and further elaborated on their plans for Jurassic World Fallen Kingdom at Brand Licensing Europe 2017 today. While it was announced last year that Mattel had acquired the master license from Hasbro, LEGO maintaining their involvement was only corroborated by leaks, but this press release confirmed that and much more.

Most excitingly, the announcement confirmed the addition of FUNKO as a partner. Yes, it seems likely Jurassic Park Pop! Vinyls are on their way. Read the press release below (Via Toynews-Online):

Universal Brand Development has announced the global merchandising program for Jurassic Word sequel, The Fallen Kingdom, with toys hitting retail in Spring 2018.

Master global toy partner Mattel and LEGO Systems will lead the retail roll-out with toys across a variety of play patterns and age segments, additional toy, role play and costume licensees supporting the second film include Funko, Build-A-Bear, Rubies, Wowee and more.

“The Jurassic World franchise has always had huge cross-generational family appeal, and Jurassic World: Fallen Kingdom promises to be one of the biggest movie and merchandising events of 2018,” said Vince Klaseus, president of Universal Brand Development.

“Following the success of 2015, we’ve been hard at work to build out the largest Jurassic World program to-date to meet the increasing demands from fans, as well as reach new audiences around the world – demonstrating the global appeal of this 365 mega-franchise.”

Master global toy partner Mattel and LEGO Systems will lead the retail roll-out with toys across a variety of play patterns and age segments, additional toy, role play and costume licensees supporting the second film include Funko, Build-A-Bear, Rubies, Wowee and more.

“This will be a focused UK campaign with opportunities to maximise the popularity of the franchise throughout 2018, starting with a focus on the classic movie and moving into activity for the release of Jurassic World: Fallen Kingdom, followed by back to school and subsequently the DVD release,” said Hannah Mungo, country director UK & Ireland Consumer Products at NBC Universal Brand Development.

Toynews International also covered the announcement, providing further details:

Other multi-tiered and cross-category licensees involve Apparel and home/décor (H&M, Freeze, 5th Sun, Issac Morris, GBG, Fast Forward and Franco), Food, beauty and stationary/expressions (Kelloggs, Ferrero, Jelly Belly, PEZ, GBG Beauty, Party City, Innovative Designs, DecoPac and American Greetings) and Gaming and digital – [including the] recently debuted Jurassic World Evolution from Frontier Development, with additional gaming titles and platforms from other partners to be announced soon

Yes, you read that right – additional gaming titles will be announced soon! Could the long anticipated, on-again off-again, Jurassic World Survivor still be extant and waiting to be announced? Time will tell! As for the other brands, Kellogs is making a return, so expect more fruit snacks – and of course Fifth Sun will continue to bring fun Jurassic graphic tee’s to market. We previously covered PEZ as a partner, but it’s great to see some official recognition within this information drop.

Overall, Jurassic World Fallen Kingdom is shaping up to be a huge global event that will bring tons of cool products to store shelves and our homes. You better start saving money, because between Mattel, LEGO, and now Funko, it will be hard to do anything but spare no expense. Don’t think you have much time to save either – while Fallen Kingdom merch hits shelves April 16th, Jurassic Park 25th anniversary will likely kick off this January!

Please follow and like us: